Money can be hard to come by for a lot of small businesses. No one knows that as much as Ali Mayar, CEO of Platinum Rapid Funding Group. Mayar took time out of his day to answer a few questions about his role, and the industry he works in.
Platinum Rapid Funding Group provides funding for businesses. How did you get into this industry?
I’ve always worked in the business world, and what I found is that a lot of companies were really held back because of financial issues. Sometimes, it takes money to start really making money for some businesses. By providing alternative funding options for business owners, we can solve short-term, cyclical, or even long-term financial challenges with the solutions we provide.
We have some business owners looking for just a few thousand dollar to avoid sudden pitfalls while others will be applying for over $1 million. It really just depends on what kind challenges they are dealing with and the applications for which the funds will be utilized.
What type of applications do you get?
To be honest, we get applicants from every type of business imaginable. Think of it this way: every single business at one point could use some additional funds. We make it easy for them to obtain what’s needed and keep them going.
While we can’t accept everyone’s application, we work as hard as possible to make things work for as many applicants as possible. Once accepted, our team can then go into specifics and figure things out from there.
What type of challenges have you faced as CEO and face of the company?
First and foremost, I must say that we have a phenomenal team at Platinum Rapid Funding Group. They do a great job of supporting me as well as our clients. There are certainly challenges we face each day, but the team helps out a lot with a lot of the day-to-day items.
My biggest challenge currently is probably working on securing investor partnerships. We have made a lot of progress in the last few months, but we are always looking for additional partners to work with as we grow and serve more clients.
How has social media helped with the growth of your company?
I was somewhat hesitant at first with social media, simply because I wasn’t super knowledgeable about it as it relates to our industry.
Without question though, all of our social media accounts help us with exposure and reaching audiences comprised of business owners in the USA.
We are the type of company that ends up getting a lot of business from referrals which is what we’re striving for. If we do not do a good job with the clients we have currently, we are not going to build a solid reputation which is very important.
Social media is huge for us, and we are now regularly posting on Facebook, Twitter and Instagram. I only see it growing more and more in our industry as more business owners utilize the platforms like we are. Simply put, our audience is on social media so we need to be too.
As I’m sure you are aware of, there are plenty of businesses out there are similar to yours. What would you say sets Platinum Rapid Funding Group apart from the rest?
I would say our customer service is something I am extremely proud of. We are one of the few companies that actually take the time to listen to people before they become clients.